Angularity
There is one thing that connects products or objects and graphics for me. It is an inner system of rules. These may not be the first thing to notice but they form the basis of a strong design language. Why establish inner rules? Because it is a great design method to work a powerful system that can be reused for more and more versions and variations. This is an example of one such physical design language that opens all kinds of possibilities.


One rule over geometry
The whole thing is based on a relationship between two rectangles of any proportion as long as one does not completely encompass the other. One of the rectangles is at 90° and the other at an angle of choice. The points of the angled rectangle get aligned with two sides of the straight one. Changing the angle changes the relationship, the possible applications. Further extensions of the system can use the rule completely or partially as shown below.

Abstract principle.

Specific typology application.
Furniture and …
The first obvious application of this design language is in furniture scale. The dimensional step from flat vectors is just simple extrusion at different thicknesses. The fractal nature of these structures makes it ideal for tables or chairs but the limit is really far. Just changing the scale, density, material mix and overall physical properties opens a lot of possibilities.

Layers of clear logic.

Connecting two horizontal planes.

Solid ground relationship.
Visions
Typologies
Materials & colors